2018 APA SF Ninth Annual Photographer Members Only Portfolio Review

Mon 19th Mar, 2018 – Thu 03rd May, 2018

Posted by Creative Arc Posted in Career Development, Networking, Portfolio Review



I'll be there. I really like this event. And it's a deal compared to other portfolio reviews. I've been 4 times and each time something good has come from 1 of the 3 reviews. 

APA Associate Member Leah Fasten

APA SF Ninth Annual Photographer Members Only Portfolio Review

Meet potential new clients; show them your finest work. Receive valuable feedback about your book.

MONDAY, APRIL 30, 2018

6:00 to 10:00 PM


$165 for three: 15 minute Reviews, plus admission to the private party with many of the Reviewers.

This Portfolio Review Event is reserved exclusively for: APA Leader, APA Professional, and APA Associate Members

Please read all of the Event Fundamentals info below.

Thank you for having me at your event last night. I really enjoyed meeting everyone. This event is such a great opportunity for talent to get in front of the client and for the clients to meet great photographers they might otherwise miss. The portfolios I reviewed were fantastic and I found a few shooters I will definitely be fitting into upcoming schedules. Thank you again. 

Christina D'Arcy, Associate Art Director, Pottery Barn Brands ECom (Portfolio Reviewer)

This annual event is made possible by these generous Sponsors:


American Photographic Artists, San Francisco presents a very special opportunity for APA Photographer Members to meet one-on-one, face-to-face, with insightful and influential Reviewers.

We've lined up an impressive list of world-class Creatives, Agents, and Photo Editors. You choose three Reviewers to meet with, to help you refine your portfolio, and advance your career. In each 15 minute appointment, you'll be able to show what you do and who you are, and the reviewer will be able to offer you real-world feedback. You can present your finest work on your pad or laptop if you prefer.

We booked this years event at the impressive Capitol Art studio, and there will be an exclusive, complimentary networking party at the end of the event, so you can all get to know each other, and begin the collaborative creative process. Unlike other Portfolio Reviews, every photographer member attending will have the opportunity to meet & talk with many of the Reviewers during the exclusive Private Party from 9-10 PM.




Partner, Design Director, Resin Advertising

Background: Digital and analog experience on healthcare, finance, tech, lifestyle, and senior/boomer brands as well as our expanding roster of Life Plan communities in California, Ohio, Wisconsin, Kansas, Virginia, and North Carolina for Episcopal Senior Communities, Northern California Presbyterian Homes and Services, Episcopal Retirement Homes, Capitol Lakes, KMH, St. Joseph of the Pines, and Westminster-Canterbury of the Blue Ridge.

Beliefs: Design and the visual language of a brand must engage and reward for the best user experience. Great design and art direction must work across all disciplines. Your visual language speaks volumes.

Likes: California. Saul Bass. Charles Eames. Kale. Staring out at the sea. SF MOMA. Driving fast. Yoga. Orange. Star Trek. TED. Burning Man. San Francisco Symphony. Abstract art. Architecture. Bi-Rite Ice Cream.



Senior Photo Editor, platforms at WIRED

Previously she was a curator at Instagram and a creative producer/photo editor at Airbnb.
Photo Specialties she'd most like to see during her reviews: Portraiture, Still Life, Conceptual, Architecture/Design, Landscape, Aerial/Drone



Producer, Muh-tay-zik|Hof-fer

Molly Hayes is a Senior Integrated Producer at MUH-TAY-ZIK | HOF-FER. She has a BFA in Photography from The Savannah College of Art and Design, and has spent much of her career in the stills world, as a shooter, and producer. Now a producer of all types of media, she maintains a deep love and discerning eye for great photography.

Recent Client list: Audi, Lyft, Method Home, AAA, Netflix, Hulu, Golden State Warriors, Washington Nationals, Deezer
Photo specialties I'm most interested in seeing: Portrait work, Car Photography, Editorial, Landscape, Social projects 



Freelance Creative Services Producer

I have been producing for 6-8 years, with the last 2 years as freelance. Recently I have been a contracted producer for New Balance. Prior to this I had worked with Athleta in the marketing team as the studio + specialty shoot producer. Most of my production experience is based on location and in studio. I love the creative process and have been lucky to work on teams where I can not only produce a multi day shoot but I am also involved in the creation of assets from styling to catalog design and development. Looking forward to networking and being involved in the APA.

Recent Client list: Athleta, Gary Segraves Photo, New Balance



Art Production Director

Lynn knows and loves all sides of the Advertising / Photo Production business.

Recent Client list:  KUIU, Restoration Hardware, University of San Francisco, 747 Studios



Associate Editor, Chronicle Books

Caitlin Kirkpatrick is Associate Editor of art and gift publishing at Chronicle Books, an independent publisher of books and gifts based in San Francisco since 1967. She collaborates with artists and authors to develop a wide array of visually-driven publishing--from stationery and guided journals to photography and art books. 

In general I’m interested in seeing  photography projects with a cohesive through-line, that will appeal to a strong secondary audience beyond fine art photography appreciators. That can mean many things, but casting a wide net, I’m interested in nature photography, portrait photography, documentary photography, botanical photography, and fashion photography projects with an editorial theme. Categories outside of my area of focus are food and lifestyle photography.



Artists' Rep, Poppy Creative Agency

Traci Terrick, founder of Poppy Creative Agency, has more than two decades in the creative services field. She’s forged connections with the industry’s finest, and Poppy gives her the opportunity to nurture and leverage those long-standing relationships. Traci’s background in art direction and production enables her to anticipate each client’s photography needs.

 Poppy Creative is a unique collective of San Francisco's top tier visual storytellers. Traci’s team offers a diverse array of photographers who are talented in advertising, commercial, and catalog work. The roster also includes stylists, hair and makeup artists, and producers.

Clients include: eBay, Google, HP, Pottery Barn, Shutterfly, Tiny Prints and Williams-Sonoma just to name a few.

SPECIALTIES INTERESTED IN SEEING: Interior/Editorial Shooters, Architectural Shooters, Food Shooters, Lifestyle Shooters, Videographers doing Food and Interiors



Associate Creative Director, SPLICE Agency

A multi disciplined and dynamic team player with over 10 years of professional experience in the media advertising space. A creative with passion for art design and medical science that stays current with the latest technologies and trends so that her clients get the optimal experience they are looking for.

Specialties: design and branding, strategic concept development, digital design, traditional print design and production, client relationship management.

Recent Clients: PUMA Biotechnology, Sunovion Pharmaceuticals Inc., Stryker Corporation



Director of Photography, Tolleson

Having studied design and photography at University of Illinois, RISD, and Academy of Art University, Eric’s career in design lead him to San Francisco. As the director of photography at the creative agency Tolleson, Eric creates imagery for a wide range of clients including Adobe, Nike, Studio TK, Luum, Gmund, Citrix, and Gilead. Constantly inspired by the creative team at Tolleson as well as his adopted home of Oakland, California where he lives with his wife and two sons who love to explore all that the NorCal landscape has to offer.



Creative Director, Cibo

On Whiskey Wednesday, there’s always a confident hand presiding over our office mixology. In addition to making a mean Old Fashioned, Tom has cultivated and led top creative talents from boutique to global digital agencies for more than 21 years. With a track record for achieving success through his creative direction, Tom possesses a keen sense for design and deep passion for telling memorable brand stories. At Cibo, he directs the entire arc of our creative process, imagining new ways of deeply engaging with the people and the brands they care about. Tom leads teams of Cibo designers who plan, craft, and launch brand experiences for the world’s great companies.

Tom has partnered with leaders of industries such as Apple, Box, Nike, Pantone, Sephora, Tesla Motors and Visa for projects that range from rebranding to global campaign launches. His recent work helping build the Generation Tux brand gained significant recognition for its thoughtful design and customer experience. Prior to joining Cibo, Tom sharpened his craft at Turner Duckworth, MarchFirst and Foote, Cone & Belding.



Chief Creative Officer, Evolution Bureau

As chief creative officer, John Reid has one main goal at EVB: to make brands insanely famous. He leads EVB’s robust creative team, servicing an array of global clients and high-profile consumer brands. John’s spent the past two decades building iconic brands like Yelp, Google, Apple, Volkswagen, Burger King, Domino’s, American Express, Miller High Life and more, at prominent agencies across the country including Butler Shine Stern & Partners, Crispin, Porter + Bogusky, Cramer-Krasselt and more. While his work has been recognized at The One Show, Cannes and Communication Arts, he gets the most satisfaction out of seeing his ideas infect culture and drive business results.



  • Your APA Leader, Pro, or Associate membership must be current when you register, and on the event date
  • This event is open to APA Leader, Pro, or Associate members from all APA Chapters
  • Admission includes the private party from 9 -10 PM with many of the Reviewers
  • Everyone who attends must be 21+ years old
  • When announced, register online, then immediately email us your PRIORITIZED list of ALL the Reviewers
  • Reviews are based upon the order in which Reviewer lists are received (not registration time / date)
  • We will send you an email with your 3 confirmed Appointments several days before the event
  • Do not register if you will not be able to attend during the 6:00 - 9:00 Review hours
  • Registration is required; space is limited for this special reserved appointment event
  • Sorry, registration is not available by phone
  • Please plan to get there well before your first Appointment on Review day
  • We cannot change any appointments after we have confirmed them
  • We will do our very best to book your three top Reviewer choices
  • If a Reviewer has to cancel, we will re-schedule your next choice, if possible
  • All payments are non-refundable. There is an additional, nominal EventBrite fee at registration. Thank you.

You’ll get to personally show your portfolio to THREE of the Reviewers.

Everyone will have the opportunity to meet and talk with many of the Reviewers during the Private Party from 9 to 10 PM (the private party is not intended to be used for additional formal portfolio reviews, rather it is an opportunity for you to talk with Reviewers and arrange to show them your book at a later date). Be sure to bring a small stack of business cards and/or promos.

This Portfolio Review Event is exclusively for: APA Leader, APA Professional, APA Associate Members



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